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The Fortunoff Story

Fortunoff Fine Jewelry

For nearly a century, Fortunoff stores have been a cherished part of the New York experience, synonymous with quality, selection, service and value. In 1964, the Fortunoff family consolidated its chain of Brooklyn stores into a single 300,000-square-foot store on Long Island. Soon after, Fortunoff added its appropriate famous tagline, "The Source."

Fortunoff distinguished itself with unique combinations of fine jewelry, home and outdoor furnishings, and a vast assortment of tabletop and gifts. A visit to Fortunoff was more than a shopping experience, it was a family outing. Parents, grandparents, children and grandchildren were welcomed by friendly, expert sales associates.

For more information about Fortunoff history, visit the website for Fortunoff Brands, LLC or Fortunoff Backyard Store.

Esther FortunoffHello,

I’m Esther Fortunoff, and you are the reason I love doing what I do. Finding out about your particular interests for gifts and special occasion needs, then matching your taste and budget with the finest quality items at sensible prices — that’s been my family’s passion for more than 90 years.

In 2010, FortunoffJewelry.com launched to great acclaim. And now I’m delighted to invite you to visit my own store, which opened in 2014. We welcome friends old and new, take pleasure in showing off our exclusive product lines, and look forward to walking customers through our brick-and-mortar store. I’m always there for you. Call me and we’ll make an appointment to find the perfect purchase for any occasion.

Best wishes,
Esther

Esther Fortunoff has served on the Board of Jewelers of America (JA), the Jewelers Vigilance Committee, and the Long Island Association, the premiere business group on Long Island. She has received numerous awards, including the Retailer Hall of Fame from National Jeweler and Retailer of the Year from the Women’s Jewelry Association. She serves on the board of the Safe Center, L.I. and at Hofstra's Zarb School of Business.

Fortunoff, The Source — A New York Original Since 1922